Thursday, December 18, 2008

Give5Now campaign-Twin Cities

United Way of the Twin Cities (Minneapolis, MN) is now experimenting with an new a viral campaign called Give5Now encouraging residents to contribute $5 and encourage five others to give $5 now with a focus of helping with basic needs given the current economic climate.

Check out the short You Tube video below. The campaign launched on Monday with the following article.

According to the local newspaper article, over $12,500 was raised in the first 48 hours with an average gift of $23 per person. We'll keep in touch with the organizers to see how it turns out for them.

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