Wednesday, October 1, 2008

"Email is kind of...the eight track player"


Well, that quote from Peter Droege of the Daniels Fund (a foundation in Denver) really got my attention. This comes from a new report on Foundations and Web 2.0.

Droege was referring to his organization's efforts to communicate with young people who receive college scholarships from the foundation and to foster a sense of community and camaraderie between the students.

The fund set up a Facebook group (log-in required) after it realized that their students were not using its Web site or responding to numerous email messages.

I wonder how many young professionals find United Way websites and email newsletters as valuable as that Saturday Nite Fever eight track cassette?

Source: Chronicle of Philanthrophy 10/2/2008

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